Marketing Automation Statistics

The technology of Marketing Automation is growing at a bewildering rate. Automation solution is creating new efficiencies to help marketers optimize their communication methods...

Service to Expect from your Marketing Automation Software Provider

Marketing automation software is an automated system that delivers valuable content through automated email campaigns. In most simple words, marketing automation is a software...

How to Avoid a Failed Implementation of Marketing Automation

There’s no denying how much marketing automation is helpful for business, there’s plenty of statistics and real-life example to support this. For example, according...

How to Create a Successful Lead Scoring Program

Lead scoring is one good way to drag the prospects on their road to purchase. Think of it as a navigator for your leads;...

How to determine which Automation tool to recommend to your client

Marketing automation tool plays a vital role in the success of any digital marketing agency or individual marketer. As a marketer/consultant, you should suggest...

Simple Ways to Optimize Website for Generating Leads

There’s no rocket science in generating leads by optimizing website but also it is not as simple as just clicking the send button.       It’s...

Marketing Automation Strategies Marketers can Implement Today

Every tool is an important part of your marketing strategy/plan, same applies for marketing automation software. You should know the proper implementation of marketing...

How Marketing Automation Can be used to Engage Past Clients

Customer engagement is the best indicator of a customer’s feeling about your brand. It shows how much your customer like your product/service or likely...

5 Marketing Automation Drip Campaign Ideas

There’s no doubt that emails are one of the best ways to communicate with consumers and build a strong relationship with them. According to...

Do a company need to hire Marketing Automation Manager?

If you have recently rolled out a marketing automation platform or are planning of doing so, you must be wondering whether do I need...

6 Marketing Automation Mistakes Marketers Could be Making

In marketing automation one cannot afford to make mistake, making a mistake is the last thing you want because customers and subscribers can easily...

4 ways Marketing Automation Makes Engagement Easy

Marketing automation is no more an option it’s becoming the necessity. Marketing automation doesn’t only help marketing department it also helps other departments of...

Five Example Of How Marketing Automation Increase User Engagement

Currently, marketing automation is one of the best ways to assist online (digital) marketing, engage users, and bring the customer back to you even...

4 Ways Consultant Can Make Valuable Lead Through Marketing Automation

The digital marketing has rapidly changed over the past few years. Chief among those changes is growth and adoption of marketing automation. Marketing automation helps...

Top 3 Reasons Agencies should trust Marketing Automation

In 2018 digital agencies are still turning to marketing automation. So should everyone trust marketing automation? Yes. and here’s why. Marketing automation is the...

How to Personalized Campaign beyond the ‘First Name’

Hello (contact.firstname) This is the most common way every marketer use to start their personalized campaign. As we all know email is becoming one of...

Will Automation Provide Any Value To Consultant

Marketing automation is one of the hottest trends in the marketing world. However, still many people are unaware of the technology and its insight. Consultant,...

4 Marketing Automation Strategies That Will Die by 2018

Ever reach for a product to purchase it but while picking up you realize that it has exceeded its expiration date? You know that...

What is Progressive Profiling and Why Agencies Need It?

In the first meeting with someone, you wouldn’t ask a very personal message, like their salary or question regarding personal life, right? The same...

Ideal Landing Page That Convert Visitors into Customers

So you’ve got your leads, now it’s time to turn them into a customer. The question is how you’ll do this. Turning lead into...