Why Recruiters Must Have Marketing Automation

Today’s every industry is tech-savvy and demands data-backed, personalized relationships that marketing automation can provide. As per the study the average American Millennial hold...

How to measure the success of your Marketing Campaign

The marketing campaign is an effective method to reach to the target audience and gauging whether a campaign has been successful is one of...

5 B2B Product Launch Mistakes That You Need to Stop Making...

B2B product launch is an exciting as well as stressful time. Every B2B organization wants to avoid mistakes and goofs up during the product...

Scale up your Fitness Business with Marketing Automation

Fitness business is very different from other business, it’s not easy to grow business, increase customers. The main source to increase business is print...

4 Most Believe Rumors About B2B Lead Generation

Lead generation is one of the top challenges facing by nearly every B2B company, in fact, B2C also face the same problem. The reason...

Is Automation Can Be Effective for Wealth Manager

Whatever industry you work in, being a successful professional doesn’t only required giving a good result for your clients/customers but it also means creating...

How to Design Your B2B Website to Maximize Conversion

There are several ways to increase the conversion rate, the very first thing you need to pay attention to, is your website design. Your...

Why Service Level Agreements is important in B2B Industry

If you’re in the B2B industry then having Service Level Agreements (SLAs) is important for you, as it helps you in customer retention and...

5 Ways To Attract High-Quality B2B Leads

Generally, B2B selling involves outbound techniques such as trade shows and cold calling. These strategies often don’t generate a high ROI due to limited...

Humanize Your Marketing Automation System

Content is one of the best ways to connect with the audience. One of the Bill Gates quotes states that content would indeed rule...

Video Content and Marketing Automation Campaign

According to Cisco, video accounts for approx 80% of all internet traffic and it will rise to 82-85 in 2021, which means the popularity...

The Best B2B Lead Generation Campaign

Lead generation Campaign for B2B is not like lead generating for B2C, building a suitable lead generation strategy for B2B is about finding and...

Personalized Calls to Action Perform Better Than Basic CTAs

When you log in to Facebook, the content you searched on Google or the content you most enjoyed online was customized and served up...

Marketing Automation role in Digital Transformation

As automation technology is evolving, the capabilities of marketers evolve alongside it. A good automation software goes hand-in-hand with real-time access to gather customer data...

How to Use Automation to Strengthen Account Based Marketing Strategy

Account based marketing is the ultimate personalization tool. Instead of spending time and money in marketing to broad swaths of the population, an account...

True Value of Personalization

Nowadays almost every business has an online presence, there are so many businesses that only deal online they have no physical branch or outlet....

7 Mistakes people make with Marketing Automation Software

Every marketer has their own set of strategies to follow, have a different goal to achieve, have distinct resources, hence, there’s no particular ‘right’...

Did You Optimize Your CRM-Marketing Automation Integration?

How you integrate your various tool and how you utilize them can have a big impact on your business productivity and ROI. Long gone those...

Automated Marketing Techniques to Target Millennial

There’s no denying that marketing automation and CRM (customer relationship management) can improve company’s marketing effort. It combines both technology and human effort that...

5 Best Practice to Decrease Bounce Rate

So you’ve been consistently publishing blog posts, promoting them across all your social channel (Twitter, LinkedIn, Instagram, etc,) but still you are not getting...