PlugTalent is powerful open source Marketing Automation software whereas Infusionsoft is established commercial software for Marketing Automation.

There are so many features which are very common on both platforms. But there are few important differences. Both have a different name for different features.

The below table lists the detailed comparison.

FeaturesPlugTalentInfusionsoft
1.People
ContactsYesYes
SegmentsYesYes
Visitor IdentificationYesYes
CRMYesYes
Lead ScoringYesYes
Lead StagesYesYes
2. Assets: Components
Web FormsYesYes
Landing PagesYesYes
Downloadable Files (white papers, PDFs, images, docs, eBooks, etc)YesYes
Dynamic Content (Customized content based on visitor profile)YesNo
3. Assets: Channels
EmailsYesYes
Marketing Messages (Communication over Contacts’s Preferred channel)YesNo
Focus Items (Collect data, display notice, display Link)YesYes
Social MonitoringYesNo
4. Campaigns
Automated Campaigns allowing interaction with contacts through dripflows based on series of actions and decisions.YesYes
5. Reports and Analytics
Detailed ReportsYesYes
Customized ReportsYesYes
Price Comparison
ContactsPlugTalentInfusionsoft
All FeaturesExclude eCommerce Features
Onboarding/Training Fee0$999/user